Product market fit in healthtech comes down to listening hard to your actual customers rather than defending what you've already built. The pattern across the archive is consistent: founders who find it move around to fit the market, not the other way around [Ep 10]. This means understanding the real problem healthcare providers face, what they will and won't do, and what constraints you genuinely have to work within [#288]. It's not bulldozing in with ideology. It's identifying a problem that genuinely will make a difference to how clinicians or patients work [#275].
Practically, this looks like being customer obsessed [#282], staying focused on that core problem rather than stretching the analogy too far [#307], and sometimes accepting that luck plays a role—but your job is to set up the conditions where you recognise product market fit when it arrives [Ep 52]. The honest part: this takes time and humility. You have to be willing to challenge your own conviction about what's needed.
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